Miami Arak Liqueurs
The challenge as an artist:
Showcase product flavors in a new and interesting way.
The challenge as a designer:
The client came to me with wildly creative ideas, some of them being a so creative they a little too far out to let the product shine.
The solution:
I love far out ideas because it really gives me permission to think outside of the box. I made adjustments to the client’s original concepts, adding intrigue without overpowering the product. Graphics and animations were created for the website, social media, recipe booklet and coasters.